Gilt + Gossamer

Over ten weeks of a media planning class, myself and a group of six students had the opportunity to work with a local boutique, Gilt + Gossamer. The group worked closely with the client and developed a media plan specific to the challenges they face as a local business, primary research tactics, and how to use media in order to promote their business. Within our group, I ensured we stayed on track of our timeline, met deadlines, brought content together, and created the final meia plan book.